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Sarah Meuler

Vice President, Insight Liaison

Sarah Meuler is the Vice President of Analytics and Insights within the Medical Analytics & Innovation team at MEDiSTRAVA. She has been in the Life Sciences for over 20 years, with a focus on analytics and measurement in medical education. In her role, Sarah’s passion for analysis and problem-solving manifests into insights for her clients. She is experienced in digital opinion leadership (DOL) and key opinion leadership (KOL), including identification and engagement planning.

In her current role of leading the Analytics and Insights team, she is focused on helping to combine advanced analytics, AI, and qualitative approaches to unearth insights and generate actionable recommendations.

She has presented at the Annual Meeting of ISMPP on Digital Opinion Leaders in Medical Affairs and AI and its integration into Medical Communications. You may have also encountered Sarah in her PR Weekly commentary on the future use of generative AI in Medical Communications.